If our first site taught us anything, it’s that everyone uses the First Crack platform differently. We believe this individualized approach is what allows our diverse customer community to save money and serve a better product to consumers. We help curate a personalized experience, providing the following consulting services:

  • Blend Creation. That perfect blend at the right price is out there! Our experts follow a rigorous blend development protocol that… well… blends art (discussion, cupping, finished product testing) and science (software-derived roast curves, measured roast levels) to create the ideal flavor profile at the ideal price point for your customers. The service includes guidance from green coffee sourcing through finished product preparation.
  • Brand Development. Your brand in your bags – a powerful proposition. The era of nameless, story-free coffee has come to a close. We work with customers to define and design their brand, expanding upon the margin available and opening more sales outlets in the process.
  • Café Operations. As distributors of Proaster roasters since 2013, we’ve been in more than ten thousand coffee shops. We’re here to share the experiences we’ve had along the way and the relationships we’ve made with consultants and other service providers.

Have other unique needs or questions? Get in touch! Odds are we’ve been there and done that. Custom consulting quoted on an as-requested basis.